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Social Content Hub · free to start

Like ChatGPT, but it actually knows your business

A general chatbot starts from a blank page. The Content Hub remembers your business and your voice, interviews you for your own stories, and writes posts, campaigns and calendars for every platform that sound like you, not like AI. Start free with no sign-up.

Free · 3 of 3 posts left before sign-up
Your business (optional, makes everything far more specific)+
Tone

Nothing yet.

Fill in your brief and your post appears here, with a second version, visual ideas and a suggested time to post.

Not sure what to write? Try one:

AI-written drafts. Check facts, prices and dates before you post, and don’t paste customers’ personal details.

What it does

One AI, trained on your content.

Interviews you, then writes

Generic AI sounds like everyone else. Give it a topic and it asks you three quick questions, then writes from your own stories and opinions.

Learns your brand voice

Paste a few things you’ve written and every post, campaign and script follows your tone, rhythm and phrases. Pro keeps five voices for several brands or clients.

Plans your week and month

A 7-day campaign with every post written in full, or a 30-day calendar of ideas and hooks. Download either as a spreadsheet for your scheduler.

Native to every platform

Facebook, Instagram, LinkedIn, TikTok, X, YouTube Shorts and Google Business Profile, each written the way that platform works. Never one caption pasted everywhere.

Nothing invented

No made-up reviews, prices, offers or statistics. Missing details become [placeholders] for you to fill, and regulated claims are flagged against UK advertising rules.

Made for UK businesses

Proper UK English, and it knows Birkenhead from Heswall. Local references go in when they help and stay out when your audience is national.

Why not just use ChatGPT?

Great at everything. Personal to no one.

General chatbots are brilliant, and that’s the problem: they’re built for everyone. The Content Hub does one job, social content for your business, and it’s set up around you before you type a word.

A general AI chatbotwirral.ai Content Hub
Your businessExplain it again, or set up instructions yourselfSaved once, used in every post
How it soundsPolished, but recognisably “AI”Your own brand voice, learned from your writing
Where ideas come fromWhat you type into the promptAn interview that draws out your stories and opinions
Getting a good resultWriting and rewriting promptsPick a platform and a tone; the prompting is done for you
Planning aheadOne reply at a time7-day campaigns and 30-day calendars, as a spreadsheet
Facts and claimsCan fill gaps with plausible detailsNever invents reviews, prices or stats; leaves [placeholders]
UK rulesGenericUK English, local knowledge, regulated claims flagged

ChatGPT is a trademark of OpenAI. wirral.ai isn’t affiliated with or endorsed by OpenAI.

Plans

A content team for less than a takeaway.

Starter, Pro and Growth start with 14 days free, then carry on monthly unless you cancel.

Why most people pick Pro: your posts go out on their own. Pro auto-posts to Facebook, Instagram, TikTok, X and LinkedIn (200 a month), plans your whole month and builds carousels. Starter writes the posts, you post them. Running ads too? Growth adds ready-to-paste ads for Facebook, Instagram, Google and ChatGPT, with images and a step-by-step guide for each.

Pro

Most popular

14 days free

Plan the whole month in minutes, for one brand or several.

  • Posts for 7 platforms in 9 tones
  • Unlimited posts once you add your email
  • Hooks, video scripts, audits and rewrites
  • What to post today: three ideas on tap
  • Replies to your Google and Facebook reviews
  • Brand profile used in every post
  • Post from a photo
  • Interview me: posts from your own stories
  • Brand voices that write like you: 5
  • 7-day campaigns, downloadable as a spreadsheet
  • Repurpose an article into posts for every channel
  • 30-day content calendars
  • Carousel builder, slide by slide
  • Auto-post to Facebook, Instagram, TikTok, X and LinkedIn
  • Scheduled posts a month: 200
  • First access to new tools

Free

Free

Everything a small business needs to post well, every week.

  • Posts for 7 platforms in 9 tones
  • Unlimited posts once you add your email
  • Hooks, video scripts, audits and rewrites
  • What to post today: three ideas on tap
  • Replies to your Google and Facebook reviews

Starter

14 days free

Your content team for the price of two coffees a month.

  • Posts for 7 platforms in 9 tones
  • Unlimited posts once you add your email
  • Hooks, video scripts, audits and rewrites
  • What to post today: three ideas on tap
  • Replies to your Google and Facebook reviews
  • Brand profile used in every post
  • Post from a photo
  • Interview me: posts from your own stories
  • Brand voices that write like you: 1
  • 7-day campaigns, downloadable as a spreadsheet
  • Repurpose an article into posts for every channel

Growth

14 days free

Your content and your ads, from one place.

  • Posts for 7 platforms in 9 tones
  • Unlimited posts once you add your email
  • Hooks, video scripts, audits and rewrites
  • What to post today: three ideas on tap
  • Replies to your Google and Facebook reviews
  • Brand profile used in every post
  • Post from a photo
  • Interview me: posts from your own stories
  • Brand voices that write like you: 5
  • 7-day campaigns, downloadable as a spreadsheet
  • Repurpose an article into posts for every channel
  • 30-day content calendars
  • Carousel builder, slide by slide
  • Auto-post to Facebook, Instagram, TikTok, X and LinkedIn
  • Scheduled posts a month: 200
  • First access to new tools
  • Ad kits for Facebook, Instagram, Google and ChatGPT
  • Ad images, feed and Stories sizes
  • Step-by-step guides to publish each ad
  • Learn from winning ads in your niche
  • Spend and cost per click by platform

Done for you

Custom

The wirral.ai team runs your social content with you.

  • Posts for 7 platforms in 9 tones
  • Unlimited posts once you add your email
  • Hooks, video scripts, audits and rewrites
  • What to post today: three ideas on tap
  • Replies to your Google and Facebook reviews
  • Brand profile used in every post
  • Post from a photo
  • Interview me: posts from your own stories
  • Brand voices that write like you: 5
  • 7-day campaigns, downloadable as a spreadsheet
  • Repurpose an article into posts for every channel
  • 30-day content calendars
  • Carousel builder, slide by slide
  • Auto-post to Facebook, Instagram, TikTok, X and LinkedIn
  • Scheduled posts a month: As agreed
  • First access to new tools
  • Ad kits for Facebook, Instagram, Google and ChatGPT
  • Ad images, feed and Stories sizes
  • Step-by-step guides to publish each ad
  • Learn from winning ads in your niche
  • Spend and cost per click by platform
  • We set up your voice and plan each month
  • Posts written and approved with you, then scheduled
  • A monthly review call on what’s working
Or get it free: refer 5 businesses and Pro is yours for a year. Every business that signs up with your link gives you a free month of Starter, and they get a month free too.

Cancel any time before the trial ends and you won’t be charged. Done for you is priced to your business: tell us what you need on WhatsApp and we’ll come back with a quote.

Share the tool

Know another business that needs this?

If the hub saved you time, add this link to your website, blog or resources page so other local businesses can find it.

Free social post writer by wirral.ai

Common questions

How is this different from ChatGPT?+

ChatGPT is a general assistant built for everyone. The Content Hub does one job, social content for your business, and is set up around you: it remembers your business, learns your brand voice from your own writing, interviews you for real stories, and knows how each platform works. It never invents reviews, prices or statistics, and it writes in UK English.

Is the Social Content Hub really free?+

Yes. Your first three posts need nothing at all, and adding your email makes the post writer unlimited, for good. Hooks, video scripts, audits and all seven platforms are included free.

What do the paid plans add, and how much are they?+

Starter adds Interview me, 7-day campaigns with spreadsheet export, repurposing and a brand voice that writes like you. Pro adds auto-posting to Facebook, Instagram, TikTok, X and LinkedIn (200 posts a month), 30-day calendars, the carousel builder and five brand voices. Growth adds ready-to-paste ads for Facebook, Instagram, Google and ChatGPT, with images and a step-by-step guide for each. Done for you is our team running your content with you, on a custom quote: message us on WhatsApp. Starter, Pro and Growth start with a 14-day free trial, then carry on monthly unless you cancel.

What happens when my free trial ends?+

Nothing is charged, because we never took a card. The free post writer stays unlimited, and we’ll get in touch to see whether you’d like to keep the paid tools. If you do, a person sets up your plan with you.

Will it post to my social media accounts?+

On Pro, yes. Connect Facebook, Instagram, TikTok, X and LinkedIn once and it posts or schedules up to 200 posts a month for you, each written for its platform. On Free and Starter it writes and plans, and you post. Nothing goes out without your say so.

Will it make up reviews, prices or offers?+

No. It only uses what you give it. Where a post needs a price, date or detail you didn’t include, it leaves a [placeholder] for you to fill in. Health, finance and other regulated claims get flagged against UK advertising rules. Always check a post before publishing.

What happens to what I type?+

Your brief is sent to an AI model to write the content. Your business details, brand voices and plan are saved in your own browser. If you sign up, we keep your name and email to stay in touch. Don’t paste customers’ personal details into the tools.